İKSV - SEVE SEVE
Gladly... Or in Turkish: Seve seve. This word is also sounds like the last two letters of İKSV, Istanbul Foundation of Culture and Arts.
Gladly is a magical word which defines the spirit of IKSV, artists and art lovers. We discovered that everyone from art world sacrifice something for the sake of art. And they were doing these sacrifices gladly.
So we made interviews with the top artists, most passionate art lovers and İKSV employers. They told us which sacrifices they did in their life for the sake of art.
These sacrifices inspired our art direction and we created an artful video worthily for the most important Art Foundation in Turkey.
CASE STUDY (TURKISH)